Introduction
This full day workshop is designed for those of you who have attended one of our Facebook marketing group workshops.
Limited to a max of 6 people this is an interactive workshop where we plan out the strategy for your specific business with the help of Dom, Andrew & the other attendees.
The goal is for each attendee to leave the session with a strategic social media plan for the next 3 months.
This full day workshop is designed for those of you who have attended one of our Facebook marketing group workshops.
Limited to a max of 6 people this is an interactive workshop where we plan out the strategy for your specific business with the help of Dom, Andrew & the other attendees.
The goal is for each attendee to leave the session with a strategic social media plan for the next 3 months.
What we'll cover
The day is split into 2 sessions with the morning session being a little more chunky.
Morning Session - Strategy (9.30am until 1.30pm):
Afternoon Session - Video Production (2pm until 4.30pm):
The day is split into 2 sessions with the morning session being a little more chunky.
Morning Session - Strategy (9.30am until 1.30pm):
- Message Pillars: you'll work in pairs to create your Messaging Triangles.
- Customer Personas: you'll map out your 2-3 key customer personas.
- Content: you'll come up with 2-3 pieces of "Anchor Content". You'll then build out a content calendar for the next 3 months.
- Scoreboard: we'll introduce you to the concept of a marketing scoreboard where you'll measure your key metrics going forward.
Afternoon Session - Video Production (2pm until 4.30pm):
- Planning: we'll show you 2-3 video formats which are perfect for social media.
- Shooting: we'll then shoot live example videos using the above formats, walking you through the equipment as we go.
- Editing: finally we'll edit the videos that we've just shot and demonstrate to you Premiere Rush, our suggested editing software.
About Your Trainers
Dom and Andrew run AD HOC.
We're digital marketing coaches specialising in helping small businesses through on demand affordable support.
Dom and Andrew run AD HOC.
We're digital marketing coaches specialising in helping small businesses through on demand affordable support.
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Course Details
Location: TBC
Date: Weds, April 10th
Times: 9.30am to 4.30pm
Refreshments: Lunch, Tea & Coffee is included
Location: TBC
Date: Weds, April 10th
Times: 9.30am to 4.30pm
Refreshments: Lunch, Tea & Coffee is included
Pricing
$795+gst
*Please note this workshop is only available to people who have attended our Facebook marketing group workshop and is limited to 6 people max.
$795+gst
*Please note this workshop is only available to people who have attended our Facebook marketing group workshop and is limited to 6 people max.
